And if municipal elections finally became a moment to choose how we build our cities, and not just where we build?

And if municipal elections finally became a moment to choose how we build our cities, and not just where we build?

But above all, with what.

This issue goes beyond all political divides: it responds to the public service mission of general interest, for more livable, more resilient cities, for all.

Because behind each renovated school, each bike path, each redeveloped square... there is a choice of material.

And therefore a responsibility that commits the future of the territory.
Today, local authorities are at the heart of the ecological transition:

▪️ urban planning

▪️public buildings

▪️mobility

▪️development of public spaces

These are very concrete decisions that shape our living environment and that of future generations.

Cities have a powerful and immediate lever: the choice of materials in public projects. Because building sustainably can be:

✔ at the same price

✔ easy to implement

✔ as efficient as a conventional material

Solutions already exist. Local, circular and industrial solutions like ours. Our cold-activated clay cement, with decentralized production in the territories, allows :

✔  to reduce the carbon footprint

✔  to support local industrial employment

✔  to secure supplies

✔ to remain at the price of a conventional material

So the real question becomes simple: Why continue to build as yesterday, when we can build better... starting today?

🙏 Thank you to the local authorities who already trust us and who prove, on the ground, that other development choices are possible.

Our solutions are now deployed all over France: in #Strasbourg, #Paris, #Rennes, #Lyon,#Castres, in the #Gard, in #Normandie, in #Occitanie, …

They make it possible to create low-carbon and circular buildings, eco-neighborhoods, refreshing schoolyards, revitalize and renature city centers, make parking lots permeable, develop carpooling oases, sober and sustainable bike paths, pedestrian paths, low-emission zones, roads and sidewalks.

So many concrete achievements that contribute to building more pleasant, more resilient and future-ready living environments.

As the municipal elections approach, everyone can play a role: Elected officials, by integrating these solutions into their urban projects Citizens, by asking questions about the construction choices of their municipality Because an ambitious urban renewal can also start with the choice of materials.

And if the ecological transition of our cities also went through what we put in the concrete?