MATERRUP arrives at BATILAND: low-carbon construction materials “ready to sell” at the trade counter.

MATERRUP structural hollow blocks and mortar are now available within the Batiland 64 network :

• Sainte-Gladie-Arrive-Munein

• Castetnau-Camblong

• Chéraute

• Abos

Why is this a game changer for the industry (and for distributors’ revenue)?

Because low carbon must no longer be treated as a niche topic—reserved for complex projects or flagship developments. It is becoming the norm: readily available, immediately accessible, in the same place as conventional products, sold with the same commercial approach, by the same teams, and installed using the same methods.

MATERRUP Structural Hollow Blocks

→ 9.41 kg CO₂ eq/m² (–43% vs. traditional blocks)

→ Fully substitutable for conventional solutions (DTU 20.1 / 20.3 compliant)

→ Certified and verified EPDs (FDES) to secure RE2020 documentation

→ REI 120 min / RE 360 min fire rating

→ Competitive pricing

MATERRUP M10 Mortar : 

→ Carbon footprint divided by four

→ 25 kg bag, simple and practical for on-site use

→ The logical “block + mortar” combination for a fully consistent solution

Same installation process. Same performance. Lower environmental impact.

What’s changing in practical terms?

Low carbon is no longer a technical, logistical, or economic constraint. It becomes a standard product line—available directly at the trade counter. And when a distribution network puts it on the shelf, it naturally captures demand from specifiers, contractors, and project owners transitioning to RE2020 compliance.

Many thanks to our committed partner, Patxi Larrondo, for his trust and forward-looking vision.

For distribution networks still hesitating, the question is no longer “Will this happen?”

The real question is: Who will be first to list it in their catalog, in their territory—and seize the market momentum (and revenue growth) ahead of the competition?

Interested in distributing (or producing) MATERRUP prefabricated products and bagged materials?

#LowCarbon #Construction #RE2020 #SustainableBuilding #Distribution #BuildingMaterials